Support Indian Artisans and Nurture Creativity: Jitin Prasada at 2nd Toy CEO Meet

GG News Bureau
New Delhi, 10th July. 
Union Minister of State for Commerce and Industry and Electronics & Information Technology, Jitin Prasada, encouraged the toy industry to support Indian artisans and nurture creativity through educational toys that inspire children globally.

Speaking at the ‘2nd Edition of Toy CEO Meet’ organized by the Toy Association of India, DPIIT, and Invest India in New Delhi on July 8, 2024, he emphasized Prime Minister Narendra Modi’s vision of “Sabka Saath, Sabka Vikas, Sabka Vishwas.”

The Toy CEO Meet aimed to foster collaboration between the Indian and global toy industries, positioning India as a global toy hub. Prominent global players like Walmart, Amazon, Spin Master, and IMC Toys attended, alongside domestic industry members such as Sunlord Apparels Manufacturing Company Pvt. Ltd. and Playgro Toys India Pvt. Ltd.

Secretary of DPIIT, Rajesh Kumar Singh, highlighted the government’s initiatives and the domestic manufacturers’ efforts, which have significantly boosted the Indian toy industry, showcasing the nation’s growing self-reliance and manufacturing prowess.

Joint Secretary of DPIIT, Sanjiv, praised the Toy Association of India for organizing the 15th Toy Biz International B2B Expo and encouraged continued engagement with DPIIT to ensure Indian toys are synonymous with quality, innovation, and sustainability.

CEO & MD of Invest India, Nivruti Rai, discussed investment opportunities in the Indian toy market, emphasizing its potential due to the growing young population.

Global stakeholders like Walmart, IMC Toys, and Spin Master shared their growth stories and enthusiasm for expanding operations in India, highlighting opportunities for growth and collaboration in the Indian toy industry.

The event was part of the 15th edition of the India Toy Biz International B2B Expo, which brought together global and domestic toy manufacturers, artisans, retailers, and government officials to explore the expanding opportunities in the Indian toy sector.

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